Check the background of this investment professional on FINRA’s BrokerCheck.

How do you connect your life to your values and dreams? Ask Steve Finkelstein. As a Certified Financial Planner™ (CFP®), Steve works with clients to establish clear, value-driven goals and create behaviors that support their advancement. Building a college fund. Retiring with dignity. Taking the trip of a lifetime. Steve wants to help you move from point A to point B.

Steve began his career as a Financial Advisor in 1989 and became a CFP® practitioner in 1999. In 2000, Steve merged his practice with two colleagues to create a 25-person firm. In 2008, Steve followed his vision of serving clients with a holistic, hands-on approach and created Sterling Retirement Resources. As CEO of the firm, Steve is primarily responsible for advising clients on their wealth management goals and developing a business plan that clearly identifies the firm’s mission and values.

Sterling was built on genuine client relationships and team-based collaborative services. The name reflects the dedication Steve and his team have to helping clients achieve financial freedom through superior advice, counsel, and service while providing a wide breadth of fiduciary services and resources.

Steve is a CFP® Practitioner and a member of the Financial Planning Association (FPA). He is a past board member for AdvisorNet Financial, an elected position chosen by his peers wherein he guided the decision-making process for how the $40 million firm runs and operates. Steve is a frequent speaker and author on financial topics, conducting educational seminars for the members of AAA Minneapolis, and Target team members as well as an ethics and best practices class for his peers and colleagues.


Certified Financial Planner™


University of Minnesota

Steve Finkelstein has dedicated his personal life to the advancement of those in his community. When BestPrep was getting off the ground, Steve connected the statewide nonprofit with the financial planning community and served on the recruiting committee. He’s also spoken in classrooms and at the Minnesota Business Venture (MBV) program.

The father of three, Steve had the opportunity to coach his children in the Wayzata Youth Hockey Association and Plymouth Wayzata Baseball Association. He’s grateful for being able to witness the impact sports and teamwork had on their lives.

If you’re looking for Steve after-hours or on the weekend, you might find him golfing or having a beverage with friends and colleagues. Otherwise, he and his wife might be entertaining guests at their Plymouth home.

Retirement Goal

“My goal is to keep it simple. Serve on a board or two to maintain my business connections. Mentor younger entrepreneurs’. Maintain my community involvement through volunteering. Rebuild a muscle car. Visit national parks. Continue to learn. Have more time to have a cup of coffee. Maintain strong connections with children who will likely be spread out all over the place. AND, HANG AROUND STERLING TO DRIVE THEM CRAZY.”

Sterling Retirement Resources, Inc.
120 Broadway Ave S, Suite 200
Wayzata, MN 55391
Main: 763.762.3400  
Fax: 763.762.3409

Steven Finkelstein, Megan Gehrman, and Luke Strom are Registered Representatives offering securities and advisory services through Cetera Advisor Networks LLC (doing insurance business in CA as CFGAN Insurance Agency,LLC), Member FINRA, SIPC,a Broker-Dealer and a Registered Investment Advisor. Some advisory services offered through AdvisorNet Wealth Management. Sterling Retirement Resources, AdvisorNet, and Cetera Advisor Networks LLC are not affiliated. Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services.

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